For this project, I worked very closely with the Director of Product to create and oversee a 5 day intensive Design Sprint.  The breakdown, was loosely based on the process developed by Jake Knapp of Google Ventures.   However, many tweaks and changes had to be made to git the company and various individuals schedules.  This was the first time something like this had ever been attempted at PCMag.  This process also served as direction for a future push into a quicker, multi-release agile workflow.  Up until this point, projects were done in 1-2 week pushes.  During the 5 day sprint, I brought together all major stakeholder on a daily basis, which included the Directors of Commerce, Ad Sales, Editorial, Marketing and Product.  Starting from the present day, we worked from idea, to sketch to low/high fidelity on a systematic daily basis.  We performed internal User Testing,  a Comparative Feature Analysis and multiple rounds of mocks.  This process enabled us to not only get direct feedback on direction, but allowed the heads of the different departments to hash of conflict and discrepancies in real time.  Overall allowing us to go from idea to full launch in weeks rather then months.

As stated above, the original project was focusing on all viewports, with a main focus on rethinking Desktop.  As with many projects, the goal shifted as the project progressed.  While many aspects of the Desktop iteration were implemented in stages post-launch, the biggest launch updates were to tablet an mobile.  These pages took the card layout that is seen throughout the low and high fidelity mocks.  The cards allowed for better structuring of content and bigger, more eye catching photos.